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Thursday, April 22, 2010

Rangde makes a mark at International Tech Park-Bangalore


Rangde was invited by Namaste India!: the organizers of one the most happening exhibitions at International Tech Park, Whitefield, Bangalore. Resident to some of the most prominent companies in the world such as Microsoft, TCS, Seimens ..etc, presented rangde a chance to interact and spread awareness about the power of micro finance.

With 'Holiday and Resorts' being the theme for the exhibit, rangde managed to bring a different auro and flavor to the event under the theme of 'Knockout Poverty' There we were nestled between Makemytrip and SOTC holidays, giving the attendees something different to look at.

Like in any exhibition, there were large crowds picking up their holiday packages for the summer. With Rangde positioned at the Entry/Exit, gave a double advantage for us to talk to people coming in as well as the ones leaving.

With limited resources in the form of a few bookmarks and a poster, we managed to capture the attention of employees. We had managed to speak to about 35 people about rangde. Based on the feedback given, most of them felt it was a very innovative concept. We requested them to visit the website and also share it with their family, friends & colleagues.

Mr.Guruprasad from First American Corporation also requested us to send an e-brochure so he could send out an official mailer to all the employees and spread the word.

Overall, In a span of 4 hours , we were able to create an awareness and the event also got a mention in the local telegu newspaper.

Rangde woud like to thank Mr. Sanjay Jalan, Director of Namaste India for providing us a platform such as this to bring a community driven approach to alleviate poverty. We sincerely hope to associate with Namaste India in the future.